Half The Lies You Tell Ain't True
6 August, 2009 | Richard P. Grant |
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You’ve probably seen all the fuss over Wyeth and the ghost-writing of medical articles, along with the associated smugness of certain commentators. According to my contacts in the medical comms industry, the practice as such is nothing new, and there are very, very strong guidelines. The creative outrage we’re seeing is really rather misplaced: Well,…
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